Beyond Cookies: Advertising Techniques for Cookieless Targeting Solutions
Marketers face the challenge of adapting to the impending deprecation of third-party cookies.
Starting in 2025, Google plans to eliminate cookies for all Chrome users, impacting digital advertising as we know it. With testing of these cookie restrictions already underway, now is the time for advertisers and marketers to start exploring, planning, and testing media strategies to help them thoroughly prepare for a cookieless ad space.
Media Now can help your business transition seamlessly, maintain brand effectiveness, and ensure privacy compliance with this shift. Download the presentation here and learn insightful ways you can still reach your audience without cookies, including:
- How these channels work
- Specific tactics to take advantage of
- Benefits you can gain by using them