Featured Article
Revolutionizing Omnichannel Attribution for Higher Campaign Success
Discover how Media Now Interactive’s omnichannel attribution platform, called Motto, revolutionizes programmatic campaigns by providing channel insights, optimization, and performance synergies.
Blog
Google's Cookie Pivot: Implications for Advertisers and the Future of Digital Marketing
Brooke Willcox
Advertising/Marketing
Learn about Google's cookie retention, user choice, and Privacy Sandbox APIs. Adapt your online marketing and targeted advertising strategies for a privacy-focused future.
Blog
Navigating the Cookieless Era: A Guide to Innovative Advertising Strategies
Brooke Willcox
Research Insights
Step into a new era of digital marketing with these insights on cookieless advertising. Learn how to leverage first-party data and build customer trust.
Blog
What You Should Know Before Bringing Programmatic In-House
Brooke Willcox
Advertising/Marketing
There are myths driving the notion that taking programmatic in-house is beneficial for brands and agencies. Learn what to consider before making the move.